The stories we're told precede the decisions already made. Ben Hunt and Rusty Guinn teach us to see the narrative architecture beneath the headlines – the way language is weaponized, how certainty is constructed, and how we're brought along to support predetermined conclusions. Using Perscient's Semantic Signatures technology, they reveal what Storyboards can show us: how narrative operates across media, politics, and markets – not just finance. This isn't cynicism. It's literacy. The question isn't whether the ending is inevitable. It's whether you're discovering it or being led toward it.